Fresh Beginnings at Northtown

Alsons Properties held its first open house event for Northtown, its largest and latest development, on March 29 and 30, 2014. The weekend-long celebration was timed to showcase Northtown’s newly completed signage, gate and guardhouse, as well as two kilometers of its spine road. These impressive milestones came just a year after the development’s successful launching—a testament to Alsons Properties’ fast delivery.

The two-day open house event began with the blessing of Northtown’s impressive entrance led by Rev. Fr. Jesus Samaniego; and was followed by a ribbon-cutting ceremony led by Alsons Properties Vice President and General Manager Eric de la Costa, together with the company’s Senior Managers and the Alsons Properties Associates Agency Directors.

Highlighting how Northtown is designed to promote an active lifestyle, runners of all ages and fitness levels participated in the Sunset Fun Run along the property’s newly completed concrete spine road.

After the fun run, guests were invited to the Sunset Grill, a barbecue dinner with burgers and sausages from Backyard Burgers and grilled sweet corns from Sweet Corner.

Spanning 116 hectares of breezy hills and lush greenery, Northtown provides inspiring views from many angles. Award-winning local artist Lito Pepito was invited to conduct a Landscape Art Workshop that encouraged participants to capture the beautiful scenery at Northtown.

Pinoy Games were also held, introducing old favorites such as Luksong Tinik and Patintero to the younger generation, while interesting trivia about Filipino history and language were asked during the Pinoy Quiz Bee.

Designed in Alsons Properties’ signature style of combining modern comforts with green masterplanning, Northtown is a sprawling suburban haven that offers an idyllic and well-balanced lifestyle in an unmatched township. It was conceptualized by the country’s best planners and designers, with no less than Architect Felino A. Palafox as masterplanner, and features a 2.5-hectare clubhouse complex, as well as a 10-hectare area for commercial establishments and community support facilities.




Alsons Properties Associates Agency Directors, Alsons Properties Senior Managers, and guests at the newly inaugurated Northtown Gate and Guardhouse



Finishers of the Sunset Fun Run, an activity that highlighted Northtown’s newly completed spine road



The Sunset Grill at the garden of Northtown’s Visitors’ Lounge served as the first fellowship night for Northtown buyers and their families.



Lito Pepito of Davao Watercolor Society held a Landscape Art Workshop to allow guests to capture Northtown’s beautiful scenery.



Alcantara Group Board of Directors with Alsons Properties Senior Managers



Kids enjoyed the afternoon playing classic Pinoy games outside the Northtown Sales Office.